Moooi – Out Of Office
Leveraging the brand’s unique three O’s for the Interior Design Show (IDS), ‘Out Of Office’ is an immersive installation that playfully subverts corporate culture to show how Moooi turns ordinary workspaces into extraordinary environments. Recognising that modern work happens anywhere from homes to cafes, the exhibition blends rigid office motifs with dream-like design pieces that invite imagination and escape. By capturing the feeling of being physically present at work, but mentally checked into somewhere far more interesting, the display generated massive global leads from dealers and architects while being named the best-in-practice exhibition for the following year’s IDS instalment.